Translation is not a concept in vacuum, but is invariably a culturally mediated notion especially relevant for global businesses targeting new cultural destinations. For instance, if you want to translate English into Spanish, the words and expressions translated must be culturally compatible, because the literal translation may at times sound ridiculous or may not make […]
Converting materials into another language is not just an afterthought. Translation is one of the most important tasks for a global company. Just imagine the negative impact an improperly presented message could create or a late delivery causing a missed shipping date and product launch.. Time and work goes into the best translations, just as […]
Your business may be doing well in a local market, but then the decision is made to go global. The greatest hurdle in globalizing a business comes from culture and language. The goal of businesses is to connect products as well as services to the clients and buyers in the international market. This is when […]
The process of centralizing translations involves the localization of large amounts of content to one part of the company. Once you have put all your content in one section of the business, you will find that it is far easier to manage the content and translate it as per requirements. The purpose of changing the […]
Localization of products and services provides a huge amount of success for a business as it makes the product or service usable for any locale. However, the product or service will not be able to survive the international markets, or even localization for that matter, if it is not internationalized first. Otherwise, the core application […]
With your business booming and the numbers being better than previous financial quarters, you might decide to expand the operations of your business. The problem you are facing might be that you already have expanded all over the country and are wondering where to go next. It is time for you to take the plunge […]
If you are a small business with a big project on your hands, you need every penny that you can save. Or if you run big conglomerate with multiple projects, you surely will have less time on your hands to take a look at minute details of the business. If your big project is with […]
In earlier times, many businesses and companies would restrict themselves to their local region, and develop a customer base only in that area. In today’s competitive world, businesses no longer rely upon a local market of loyal customers to secure their profits. Most companies look to expand beyond their known community, and many choose to […]
With much advancement in technology, many businesses have associate branches across the globe. While dealing with different places and different cultures, the need for translation is bound to come into the picture. People would believe that programmed translation tools can probably do the job adequately and that professional human translation is over. However, it must […]
Globalization has made the world a smaller place. Now, it is possible to manufacture a product in the eastern nations of Asia, and sell them on the western coast of Europe, all in a matter of days. As such, the need for having a global presence of your business has increased and is a must […]